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Frequently Asked Questions

Question: “Are you a book publisher?”

Answer: Yes. In addition to providing many free tutorials and projects at this website, Perishable Press also publishes books on WordPress, Web Design, and related topics. Here is a working list of books published by Perishable Press:

Visit Perishable Press Books for more information.

Note that this Perishable Press has nothing at all to do with Walter Hamady’s The Perishable Press Limited from the mid-1960’s.

Question: “Why the name ‘Perishable’?”

Answer: While working dead-end jobs after high-school, I continued doing art, graphics, design, music, and so forth, trying to keep my creativity alive any way possible. Wordplay and making fun of marketing and advertising propaganda made it possible to laugh with co-workers while plowing through long hours on the job. One day, I noticed the word “PERISHABLE” stamped in red, uppercase letters on a box I was carrying out of a walk-in freezer.

After further contemplation, the word just sort of stuck, and later I found myself writing it in my sketchbook, including it in graphics, and eventually using it as a pseudonym. Beyond semantic interpretations, the term has an abstract aural aesthetic that I find appealing. So I enjoy using it as a calling card, nickname, username, whatever you want to call it.

Question: “What’s this site about?”

Answer: Perishable Press serves as an online resource for web developers, designers, and anyone who wants to keep up my online pursuits. So it’s a personal blog slash web-dev tutorial site. With lots of related topics thrown into the mix. Perishable Press may include information about books and publishing, but the focus remains on providing quality code & tutorials for WordPress, web design, site security, and everything in between. Learn more about the site.

Question: “How can I show support?”

Answer: Perishable Press is a labor of love. I do it because it inspires me to no end. Every detail of this site (when working correctly) is carefully handcrafted with love and respect for my audience. The best way to show support is to buy one of my books. Additionally, you can send a donation via PayPal, or even link, like, tweet, and share any pages that you’ve found useful. If nothing else, please click on my sponsor’s ads in the sidebar — they’re the ones who help pay the bills, so checking ’em out is a great way to show appreciation.

Question: “Can I advertise on your site?”

Answer: Yes, the site has numerous advertising opportunities, and I’m always interested in hearing new ideas. Check out Perishable Press and at BuySellAds for advertising opportunities or drop me a line to discuss further options.

Question: “How do I contact you?”

Answer: The best way to contact me is to send an email. Other channels aren’t monitored as closely, but I try to respond to all legit email within 24 hours.

Got a Question?

Reach me anytime via my contact form.

Perishable Press is operated by Jeff Starr, a professional web developer and book author with two decades of experience. Here you will find posts about web development, WordPress, security, and more »
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