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Perishable Press
Category: SEO
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Search Engine Registration Notes

In his excellent book, Search Engine Optimization for Dummies, Peter Kent explains that many search engines actually get their search results from one (or more) of the larger search engines, such as Google or The Open Directory Project. Therefore, the author concludes that it may not be necessary to spend endless hours registering with thousands […] Continue »

SEO 101: Establishing and Evolving an Effective Link Strategy

Optimizing your website for the search engines involves many important aspects including keyword development, search engine registration, and SEO logging. This Perishable Press tutorial scopes yet another critical weapon in the SEO wars: establishing and evolving an effective link campaign. We will begin our article by focusing on incoming and outgoing link strategies, proceed with […] Continue »

Essential Mint Extensions

As many statistics freaks already know, Mint is an excellent way to keep a close eye on your site’s visitors, referrers, most requested resources, and much more. Even better, Mint’s functionality is easily enhanced via a growing collection of free extensions referred to as “Peppers”. Peppers provide Mint functionality for a wide range of statistical […] Continue »

Stop Bitacle from Stealing Content

If you have yet to encounter the content-scraping site, bitacle.org, consider yourself lucky. The scum-sucking worm-holes at bitacle.org are well-known for literally, blatantly, and piggishly stealing blog content and using it for financial gains through advertising. While I am not here to discuss the legal, philosophical, or technical ramifications of illegal bitacle behavior, I am […] Continue »

W3C Validation Services

Here are the validation services currently provided by the W3C, as listed at W3C Quality Tips for Webmasters. Continue »

Perishable Press Search Engine Optimization Library

Welcome to Perishable Press! This article covers a plethora of search-engine optimization resources. For more excellent SEO information, check out the Optimization archive. If you like what you see, I encourage you to subscribe to Perishable Press for a periodic dose of online enlightenment ;) Continue »

Roll Your Own SEO Log

Search engine optimization (SEO) is the business of every serious webmaster. The process of optimizing a website for the search engines involves much more than properly constructed document headers and anchor tags. Websites are like trees: their roots are the growing collection of content presented through the branching universe of the World Wide Web. Or […] Continue »

SEO 101: Keyword Development and Deployment

Keywords play a vital role in search engine optimization (SEO), and — if used properly — have the potential to increase the flow of traffic to your site. It is beneficial to maintain an active list of keywords for each of your websites. Each list should be a continually evolving set of important, relevant keywords. […] Continue »

Robots Notes Plus

About the Robots Exclusion Standard1: The robots exclusion standard or robots.txt protocol is a convention to prevent cooperating web spiders and other web robots from accessing all or part of a website. The information specifying the parts that should not be accessed is specified in a file called robots.txt in the top-level directory of the […] Continue »

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