When frustration builds, and finally reaches its the boiling point, it’s nice to be able to express yourself to someone. Although I really don’t enjoy ranting about things, but when it comes to certain aspects of Yahoo!, I just can’t he’p myse’f. So, thanks to recent attempt at using My Yahoo!, it’s time to get some of this off my chest, clear the decks, and give Yahoo! (yet another) chance to clean up its act. Here are a few complaints […] Continue reading »
Controlling the spidering, indexing and caching of your (X)HTML-based web pages is possible with meta robots directives such as these: <meta name="googlebot" content="index,archive,follow,noodp"/> <meta name="robots" content="all,index,follow"/> <meta name="msnbot" content="all,index,follow"/> I use these directives here at Perishable Press and they continue to serve me well for controlling how the “big bots”1 crawl and represent my (X)HTML-based content in search results. For other, non-(X)HTML types of content, however, using meta robots directives to control indexing and caching is not an option. An […] Continue reading »
Yup, ‘ol Slurp is at it again, flagrantly disobeying specific robots.txt rules forbidding access to my bad-bot trap, lovingly dubbed the “blackhole.” As many readers know, this is not the first time Yahoo has been caught behaving badly. This time, Yahoo was caught trespassing five different times via three different IPs over the course of four different days. Here is the data recorded in my site’s blackhole log (I know, that sounds terrible): Continue reading »
In this article, I discuss how to get the most out of your site’s images by optimizing them for both people and search engines.. For many sites, images play an important role in the communication process. If used correctly, images have the power to make your articles come alive with clarity and vibrancy. Some visitors may merely notice the image and continue reading, while others will want to know more about your images and dig deeper. While checking out your […] Continue reading »
Okay, I realize that the title sounds a bit odd, but nowhere near as odd as my recent discovery of Slurp ignoring explicit robots.txt rules and digging around in my highly specialized bot trap, which I have lovingly dubbed “the blackhole”. What is up with that, Yahoo!? — does your Slurp spider obey robots.txt directives or not? I have never seen Google crawling around that side of town, neither has MSN nor even Ask ventured into the forbidden realms. Has […] Continue reading »
Time is running out! Soon, it will be time for the next Google PageRank (PR) update. While it is difficult to predict how your site will perform overall, it seems likely that your highest ranking pages will continue to rank well. The idea behind this article is to improve your site’s overall pagerank by totally beefing up your most popular pages. Of course, every page on your site is important. Ideally, you would want to employ these techniques to every […] Continue reading »
Most of the time, when I catch scumbags attempting to spam, scrape, leech, or otherwise hack my site, I stitch up a new voodoo doll and let the cursing begin. No, seriously, I just blacklist the idiots. I don’t need their traffic, and so I don’t even blink while slamming the doors in their faces. Of course, this policy presents a bit of a dilemma when the culprit is one of the four major search engines. Slamming the door on […] Continue reading »
After studying Peter Kent’s excellent book, Search Engine Optimization for Dummies, several key methods emerged for optimizing websites for the search engines. Although the book is written for people who are new to the world of search engine optimization (SEO), many of the principles presented throughout the book remain important, fundamental practices even for the most advanced SEO-wizards. This article divulges these very useful SEO practices and organizes them into manageable chunks. Continue reading »
Coming soon to the World Wide Web: Everything. The perpetually evolving sum of human knowledge available online. Anywhere. Anytime. So, what are you looking for? Information concerning something, somewhere, about somebody.. You know it’s there somewhere. Sure, you could waste time by digging through that immense labyrinth of browser bookmarks, maybe eventually finding that one link that may or may not lead you to the page that you remember.. No thanks. The Web is far too rich in information to […] Continue reading »
In his excellent book, Search Engine Optimization for Dummies, Peter Kent explains that many search engines actually get their search results from one (or more) of the larger search engines, such as Google or The Open Directory Project. Therefore, the author concludes that it may not be necessary to spend endless hours registering with thousands of the smaller search sites. Rather, the author provides a brief list of absolutely essential search sites with which it is highly recommended to register. […] Continue reading »
Optimizing your website for the search engines involves many important aspects including keyword development, search engine registration, and SEO logging. This Perishable Press tutorial scopes yet another critical weapon in the SEO wars: establishing and evolving an effective link campaign. We will begin our article by focusing on incoming and outgoing link strategies, proceed with a few tips for internal links, and then conclude with some ideas for getting links. Continue reading »
Need to load a WordPress page conditionally? For example, perhaps you need a “special” page to appear for search results? Yes? This simple PHP/JavaScript solution may be just what the doctor ordered! Continue reading »
Here is a collection of notes about WordPress search functionality. Note that this post was written a long time ago, so test/verify any code before implementing on a live, production site. Continue reading »
Gangsta lean. Gangsta tuff. Da Gizoogle.com Search Engine and Translator delivahz da roofless bidniss fo’ da previous post. Continue reading »
Perishable Press is operated by Jeff Starr, a professional web developer and book author with two decades of experience.
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