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SEO 101: Best Practices

After studying Peter Kent’s excellent book, Search Engine Optimization for Dummies, several key methods emerged for optimizing websites for the search engines. Although the book is written for people who are new to the world of search engine optimization (SEO), many of the principles presented throughout the book remain important, fundamental practices even for the most advanced SEO-wizards. This article divulges these very useful SEO practices and organizes them into manageable chunks 1. Text Essentials The golden rule for developing a popular website is to create a useful site and share it with as many people as possible. When designing […] Read more »

Smooth Operators: Sharpen your Google Search Skills

Coming soon to the World Wide Web: Everything. The perpetually evolving sum of human knowledge available online. Anywhere. Anytime. So, what are you looking for? Information concerning something, somewhere, about somebody.. You know it’s there somewhere. Sure, you could waste time by digging through that immense labyrinth of browser bookmarks, maybe eventually finding that one link that may or may not lead you to the page that you remember.. No thanks. The Web is far too rich in information to limit it with a few bookmarks. Ah yes, tags — that’s it! Social bookmarking to the rescue. Okay now, let’s […] Read more »

Search Engine Registration Notes

In his excellent book, Search Engine Optimization for Dummies, Peter Kent explains that many search engines actually get their search results from one (or more) of the larger search engines, such as Google or The Open Directory Project. Therefore, the author concludes that it may not be necessary to spend endless hours registering with thousands of the smaller search sites. Rather, the author provides a brief list of absolutely essential search sites with which it is highly recommended to register. Further, by registering with the following sites, your site will be listed in a significant majority of all search engines. Read more »

SEO 101: Establishing and Evolving an Effective Link Strategy

Optimizing your website for the search engines involves many important aspects including keyword development, search engine registration, and SEO logging. This Perishable Press tutorial scopes yet another critical weapon in the SEO wars: establishing and evolving an effective link campaign. We will begin our article by focusing on incoming and outgoing link strategies, proceed with a few tips for internal links, and then conclude with some ideas for getting links. Read more »

Conditionally Load WordPress Pages

Need to load a WordPress page conditionally? For example, perhaps you need a “special” page to appear for search results? Yes? This simple PHP/JavaScript solution may be just what the doctor ordered! Read more »

WordPress Search Function Notes

Here is a collection of notes about WordPress search functionality. Note that this post was written a long time ago, so test/verify any code before implementing on a live, production site. Read more »

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