Bloggers Toolbox: Strategic Elements for a Perfect About Page
Posted on October 31, 2007 in Blogging by Jeff Starr
As a quasi-reclusive introvert with paranoiac-critical tendencies, one of my least favorite aspects of blogging involves creating those dreadful “About” pages that reveal unknown things about you. About pages are important to many people, providing a way to learn about and connect with the person or people “behind the blog.” After all, websites are relatively impersonal, as viewers are required to extract meaning and personality from behind a large, square piece of machinery.
Regardless of the type of site or blog you happen to be creating, the About page is your primary key to connecting with your readers. In fact, when readers click to read your About page, they expect to find you there, sharing personal information about yourself, your ideas, your purpose and story. Fortunately, About pages are as diverse as the millions of bloggers who create them. This is one of the reasons that the humble About page has become one of the most important pages in the blogosphere — they represent the essence of the blogger, revealing their personality, originality, and uniqueness.
![[ Image: Gravatar for Perishable ]](http://perishablepress.com/press/wp-content/images/2006/perish-icons/gravatar_perish.jpg){kind=icon}
Perishable Press began as a virtual journey into the digital chaos of the blogosphere. While initially designing the site, we began posting a variety of content, primarily information related to the project itself. During the development process, as the site exploded into a frenzy of ideas, possibilities, and experimentation, we continued to post code examples, useful links, and tons of reference material. Slowly, as the site began to attract visitors, we began to clarify our scope, define our niche, and produce content accordingly. Currently, the site enjoys a steady flow of visitors, a growing number of subscribers, and a great group of contributors.