Looking for a Publisher

Published Wednesday, April 15, 2009 @ 7:06 am • 22 Responses

After several months of working diligently behind the scenes, I am officially announcing my latest project: a new book on WordPress. Without giving away too much at this time, here are some facts about it:

  • It’s focused on WordPress
  • It’s co-authored between Chris Coyier and myself
  • It’s going to be awesome

Chris and I have been working on the book for several months now and are very pleased with the results. Both of us have some — albeit limited — knowledge of the publishing world. Truth be told, we don’t have a publisher yet and aren’t quite sure about how to go about finding one.

Does anyone happen to know more about finding a good publisher? Are there any publishers out there interested in talking about this book? Any other folks have any ideas or advice? Please share your ideas in the comments area below or contact me directly.


Dialogue

22 Responses Jump to comment form

1STL

April 15, 2009 at 9:07 am

I don’t know how to find a publisher, but I just want you to remember your northern neighbors (canadians) when signing your publishing contract; I would be the first to buy your book if it was published here too ! I am aware that I can order it through an US-based site, but it’s less hassle to just pick it up at a local book store !

Sidenote : have you try contacting SitePoint about your book ? I don’t know their policy regarding publishing contracts, but they do have a good reputation among web developers.

STL

2K

April 15, 2009 at 11:03 am

Wouldn’t the initial step be to find a publishing agent? I have no idea how to go about doing so, but am interested in finding out more about your book.

3Jen

April 15, 2009 at 11:13 am

Being a wee peon, I know next to nothing about how to get a publisher or how to get a book published by a big name company. You could try flying Solo using Lulu and/or iuniverse; or you could check out happilypublished.com or publishamerica.com for more info on how to get published.

Whatever you decide, when your book is complete throw down with the “where to go to get it” info as I often find myself scratching my head when it comes to WordPress (issues/problems) and it would be right handy to have some sort of guide -not for dummies!

4Jeff Starr

April 15, 2009 at 11:46 am

@STL: I’ll do my best to get some copies delivered to our friends up North! I think that would be great ;) Thanks for the SitePoint vote — I have read several books from them and they are all top-quality. Will certainly check it out.

@K: That is a great idea. From what I’ve read, publishers aren’t always involved in the distribution and promotion of the book after it is published. Hiring an agent to handle these sorts of logistics is something that could prove extremely beneficial.

@Jen: Thank you for the publishing leads. I have used Lulu before, but have yet to check out other DIY services such as iuniverse.com, happilypublished.com or publishamerica.com. And rest assured, I will definitely provide readers with a super-easy way to get their own copy of the book. ;)

5james

April 15, 2009 at 3:37 pm

I’m no expert, but i like the idea of control. From what I understand doing it yourself is a better way to go about it. You’ll also be able to possibly make more money. Don’t take the back seat and sacrifice control for the possibility of some extra exposure.

6Tal

April 15, 2009 at 4:11 pm

I definitely look forward to reading this. You and Chris are both awesome designers and you put out all kinds of detailed WordPress posts, should make for a really good book. Good Luck.

7The Kingpin

April 15, 2009 at 4:13 pm

Your book is a technical manual and the best way to get the attention of a big publisher is to get the information in your book in use as soon as possible before it becomes old news. The best way to do this is to publish the damm thing yourself and provide free copies to the people who are teaching this stuff to the masses at universities and techinical schools. You get one lazy instructor to read it and decide to use it in thier curriculum you are off to the races. Publish it yourself. Compile a list of as many instructors as possible do a mass mailing and see what comes back. My old art school buddy Chris Johnson is teaching some kind of computer art in Arizona? he has his owm site, people like him are a good place to start.

8Donace | The Nexus

April 16, 2009 at 12:23 am

Sounds great man; Don’t forget the UK..I want to eventually go and buy it as well ;)

9Ozh

April 16, 2009 at 4:12 am

I’m suggesting Lulu, too. 37Signals publish stuff with them for example: http://www.lulu.com/content/383343

This said, I have no idea of the contract & money stuff that implies, but it sounds like an option to reach a wider audience.

10H5N1

April 16, 2009 at 9:15 am

I have no idea but I want to say: keep me in mind if you want to translate your book in Italian language… for free :)

11Kennette Reed

April 16, 2009 at 5:45 pm

There are many publishing options available. The important things to consider are:

1. How much control do you want over the process and the end product?
2. How much do you want to make from the sale of each book?

If you’re willing to give up much of the control over the process and end product, turning your manuscript over to a publisher may be your best option.

However, don’t be under the mistaken impression that the publisher will do all of the book marketing for you. This is far from the truth. In fact, the amount of marketing you’ll need to do will be much the same, whether you are published by someone else or are self-published. The amount of money you make on the sale of each book will be drastically different if you self-publish (possibly more than 5xs as much).

This is a decision you shouldn’t make without doing a lot of research about your options. I’ve written a book that will help with this process. It lays out your publishing options and takes you through all of the ways to take your book from idea to making sales. The title of the book is, From Idea to Author: How to Become Successfully Published. To learn more, visit http://www.ideatoauthor.com .

Best of luck with your book.

Kennette Reed

12Jonathan Ellse

April 16, 2009 at 10:30 pm

Make sure, just as STL pointed out, that it is available in the UK. There is high demand for good quality books like this will surely be, due to most of the publishers releasing books in the US only.

13Jeff Starr

April 19, 2009 at 3:27 pm

Thanks to everyone for the excellent feedback. All options are currently on the table and we are doing everything possible to ensure maximum exposure and global availability. That’s about all I can say at this point, but rest assured there will be much more on this topic as events to continue to unfold.

14Sean

April 20, 2009 at 4:33 am

As someone with a publisher: You’ll make more money with less copies and grief publishing an ebook.

Selling could be done via a digital delivery service such as e-junkie.com

The issue is of course dealing with piracy.

Self published via lulu is a possibility too, but unless you go with a B&W book, the cost of printing is high.

15Kim Woodbridge

April 21, 2009 at 4:50 pm

I wish I could offer some advice about publishing but I know nothing about it. But this is exciting news and it will be awesome WordPress book!

16Pete

May 9, 2009 at 4:45 am

Why publish a book that will be out of date in a few months? How about taking that great content and putting it into an affordable membership site that gives you a monthly income and enables you to update it, plus add video tutorials, interactive elements etc. Wishing you well.

17Jeff Starr

May 11, 2009 at 12:04 pm

@Sean: There are definitely ups and downs to the whole “e-book” arena, but for this time around we are leaning more towards getting something professional out on the shelves. Fortunately, we seem to have found a great publisher for the book.

@Kim: Thank you! Your enthusiasm, as always, is most contagious. Cheers! :)

@Pete: Interesting perspective.. we may very well do something along these lines in addition to the book itself. Sure, lots of stuff becomes out-of-date as time goes on, but a majority of the content we are covering is likely to remain the same for some time. If needed, updated content is a good reason for new versions of the book. Thanks for the comments.

18Sebastian

May 20, 2009 at 3:06 pm

In my opinion, Addison Wesley is an interesting Publisher. I’ve read a lot of good IT related books of them.

Regards,
Sebastian

19Douglas Machado

June 5, 2009 at 5:24 am

Have you contact Packt Publishing?
http://www.packtpub.com/wordpress-books

20Jeff Starr

June 7, 2009 at 5:57 pm

@Sebastian: Have not tried them - thanks for the tip! :)

@Douglas: Yes, we were working with Packt at one point, but decided to go another route (which will be announced soon!). Cheers.

21Dave Doolin

October 24, 2009 at 7:17 am

“Perishable Press” sounds like a publishing company to me.

Looking forward to seeing what you have written.

22Jeff Starr

October 28, 2009 at 6:57 pm

Hi Dave, thanks for the comment. Perishable Press does sound like a publishing company, never really made that connection. Gives me a few ideas :)

I hope the book is useful for people learning about WordPress. We are in the final stages of putting it together, and hope to have it available by November 9th. It’s not too late to snag a preorder and get a discount. We will be selling both PDFs and printed versions.

Looking forward to hearing your thoughts on it.

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Perishable Press is the virtual playground of Jeff Starr — visionary, founder and lead developer of Monzilla Media, a small web and graphic design company in the lush desert oasis of Moses Lake, Washington. Perishable Press features articles and tutorials on many aspects of digital design..

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Office painted a warmish/neutral off-white color. New 2.1 Altec/Lansing speakers for crisp, clear sound. Two new executive desks: one for computer biz and another workspace for drawing, painting, and other offline pursuits. And of course, a big, cushy black office chair to make it all sweet.

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Insane October

Sun, 01 Nov 2009

By far the most insane month of 2009, October included the following activities:

1st week: Trip to the East Coast, beginning with some business in Connecticut.

2nd week: East Coast trip continues with much pleasure in downtown Manhattan.

3rd week: Photo and art excursions with good friend visiting from Portland, OR.

4th week: Marathon book-editing and fine-tuning for Digging into WordPress.

Now that November is here, things remain busy, but I am hoping to get a chance to restore some balance and regain my equilibrium. Of course, the holidays are right around the corner..

Import Feeds to Facebook

Mon, 07 Sep 2009

Seems like a lot of misinformation and confusion out there on how to import and display your feeds on Facebook. Here is what worked for me:

1. In the lower left-hand corner of your Facebook account, click on “Applications” > “Notes”.

2. In the upper mid-right column, click on “Import a blog” in the “Notes Settings” panel.

3. In the “Import an External Blog” panel, enter your feed URL and check the little box.

4. Click the “Start importing” button and then click on “Confirm Import” on the preview page.

That’s all there is to it. Don’t forget to edit your “Notes Privacy” settings to ensure that people can see and comment on your imported feed items.

Once you successfully import your feed(s), they will appear by clicking on the “Notes” button in the left sidebar of your Home page. Also, your timeline or “Wall” will also display the most recent post from each of your feeds as they are published and pulled into Facebook. This makes it easy for your “Friends” to see what you have been up to elsewhere on the Web.

help me in plain english

Mon, 31 Aug 2009

This has got to be the most ironic comment I have ever read:

“hi i dun a stupid noooby mistake and dint think about encrytion i just put a pass in the change pass box and now when i attempt to see my main.php or index.php its sayin password no and error how can i reset back to having no password or were can i edit the bit so that a pass is automattically seen or if not posable how can i make it so i can put in the pass i made at some point so i can login this way? the 3rd is most prefered as this will help me with other projects i am planning as i am a php noob :s plz sum1 hu is clever help me in plain english”

Thanks, “jay” — you made my week with that one.

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