Introduction Search engine optimization (SEO) is the business of every serious webmaster. The process of optimizing a website for the search engines involves much more than properly constructed document headers and anchor tags. Websites are like trees: their roots are the growing collection of content presented through the branching universe of the World Wide Web. Or something. The point is that optimizing a website requires nurturing the site itself while also ensuring proper exposure to the requisite [...] • Read more »
Perishable Press
WordPress, Web Design, Code & Tutorials
- Viewing the last of 3 pages
- View newer posts →
- Visit the Archives
Top tags for SEO:
SEO 101: Keyword Development and Deployment
Keywords play a vital role in search engine optimization (SEO), and — if used properly — have the potential to increase the flow of traffic to your site. It is beneficial to maintain an active list of keywords for each of your websites. Each list should be a continually evolving set of important, relevant keywords. The idea here is to develop a consistent practice of actively seeking better keywords, thereby producing your very own customized keyword library. • Read more »
Robots Notes Plus
About the Robots Exclusion Standard 1: The robots exclusion standard or robots.txt protocol is a convention to prevent cooperating web spiders and other web robots from accessing all or part of a website. The information specifying the parts that should not be accessed is specified in a file called robots.txt in the top-level directory of the website. Notes on the robots.txt Rules: Rules of specificity apply, not inheritance. Always include a blank line between rules. Note also [...] • Read more »
Death to NoFollow
Perishable Press vehemently opposes The great corporate/commercial campaign to implement the rel=”nofollow” anchor. The proposal suggests that use of nofollow will reduce spam and improve search engine results. This couldn’t be further from the truth, regardless of what the commercial giant$ may tell you. Examine these helpful references and see for yourself: The NoNoFollow Group (The NONOFOLLOW Group: a Wiki Against the nofollow Attribute) (404 link removed 2012/07/26) Prepare for more comment spam, not less Repenting of [...] • Read more »