Focus on the Details: Optimizing Images for Humans and Machines

In this article, I discuss how to get the most out of your site’s images by optimizing them for both people and search engines.. For many sites, images play an important role in the communication process. If used correctly, images have the power to make your articles come alive with clarity and vibrancy. Some visitors may merely notice the image and continue reading, while others will want to know more about your images and dig deeper. While checking out your images, inquisitive guests will explore any clues available to them: alt tags, title tags, and captions, for example. Likewise, when […] Read more »